Category:

Online Marketing

Five brands nailing the art of Instagram’s carousel ads

Written on 02 June, 2015 by Emily Rice

Earlier this year, Instagram launched a brand new carousel ad format to help brands boost the storytelling elements of their campaigns. The feature allows shoppers to swipe through a series of photos before clicking through to a brand's website or page. Since the introduction, a few visionary brands have been... Read more

Categories: Online Marketing, Social Media | Tags: marketing, online marketing, social media

Use an experience map to create your content marketing strategy

Written on 19 May, 2015 by TPP Wholesale

Creating a killer content marketing strategy is no mean feat, but how much easier would it be if you had a tool that allowed you to see the way clients interact with your company online? An experience map could help you do just that. An experience map is a visual... Read more

Categories: Online Marketing | Tags: business, content marketing, marketing, online business, strategy

Echobox: A new analytics platform that actually helps boost traffic

Written on 14 January, 2015 by TPP Wholesale

Your analytics package is in place to provide traffic visibility, but what if it could also help boost visitor numbers? Echobox is a new platform with the potential to do exactly that. Interpreting data for you Developed with news sites in mind, Echobox is an analytics package which hopes to... Read more

Categories: General Wholesale, Online Marketing | Tags: online marketing, small business

Easy ways to stamp out inefficiency in your organisation

Written on 08 October, 2014 by TPP Wholesale

Stop wasting time and start getting more done with some great tips for stamping out inefficiency in your organisation. Cut down on internal email hours How many times a day do you check your email, and how many of those messages are ones you didn’t need to read? Chances are... Read more

Categories: Online Marketing, Reseller Guides | Tags: online business, small business

Five daily LinkedIn tasks to boost your profile

Written on 23 September, 2014 by TPP Wholesale

LinkedIn is a fantastic way to connect with potential employers, employees and clients, so you can't afford to let your profile languish. Ideally, you should be logging in every day and making sure that you're interacting with the community and keeping your presence up to date and buoyant. If you... Read more

Categories: General Wholesale, Online Marketing | Tags: customers, online marketing, small business

Your guide to using Twitter Cards

Written on 17 July, 2014 by TPP Wholesale

If you're looking for a way to maximise the potential of your Twitter campaign, Twitter Cards could be the perfect way to help you generate more leads and drive new purchases. Why use Twitter Cards? Twitter Cards, first introduced in early 2013 and recently updated, are an easy way for... Read more

Categories: Online Marketing, Social Media | Tags: online marketing, social media

How do your customers find you?

Written on 18 June, 2014 by TPP Wholesale

Have you ever looked at your website analytics? Not just how many hits you got each day or month, but properly looked at them. Your analytics can tell you a lot about your customers, from how they found you to how often they return to your website. Some of the more advanced... Read more

Categories: General Wholesale, Online Marketing, Social Media | Tags: marketing, online marketing, seo, social media

Apple makes a move towards becoming the ‘Internet of Things’

Written on 10 June, 2014 by TPP Wholesale

Apple has revealed plans to turn the iPhone into a remote control for a variety of smart home appliances – a clear move towards becoming the ‘Internet of Things’ and an indication that it hopes to be at the heart of the home. Speaking at its Worldwide Developers Conference on... Read more

Categories: Online Marketing, Social Media | Tags: social media

Why blogs still matter in social media

Written on 20 May, 2014 by TPP Wholesale

There might be some new competitors in town, but blogging is still a big gun when it comes to social media engagement. The blog’s 15 minutes of fame isn’t over yet and here are a few top incentives for sticking to your posting schedule. Business branding A blog is the... Read more

Categories: Online Marketing, Social Media | Tags: blogging, seo, social media

Video content: A valuable addition to your website

Written on 16 May, 2014 by TPP Wholesale

As an increasingly watched, shared and valued online medium, video offers some great opportunities for your business. Whether you have useful product information, fun facts about your industry or simply something interesting to say, you can utilise video to boost your website's pulling power. The SEO factor Videos are typically... Read more

Categories: Online Marketing | Tags: content, seo