Category:

E-commerce

7 tips to avoid lost sales this Christmas

Written on 09 November, 2015 by Karen Lam

Christmas has the potential to be the busiest and most profitable time of year for e-commerce businesses, but this is dependent on having a website that’s optimised to deal with the rush and streamline the sales process. Prepare your e-commerce site for the influx of customers and maximise sales this... Read more

Categories: E-commerce | Tags: e-commerce, online business

Five ways to overcome sales resistance

Written on 14 April, 2015 by Karen Lim Sam

Every sales team will face some healthy resistance no matter what industry they are in. In fact, many teams thrive on this opposition and love the challenges it brings. That said, there are some occasions when resistance is particularly hard to overcome. We're revealing five key pain points and the... Read more

Categories: E-commerce, General Wholesale | Tags: fears, sales, sales team

Three e-commerce trends you can’t ignore

Written on 11 September, 2014 by Verity Meagher

E-commerce is evolving rapidly and it's up to you to ensure your business can keep up with the changes. Find out more about three of the rising e-commerce trends you can't afford to ignore and make sure you're ready to meet the challenges ahead. 1. Personalised experiences Allowing you to... Read more

Categories: E-commerce, General Wholesale | Tags: e-commerce, small business

Broadband and business: Why you should be on the ball

Written on 13 March, 2014 by Verity Meagher

While debate rages over which broadband infrastructure Australia should invest in, the issue your business should be focusing on is how well you are utilising the current technology. Investing in web presence A web presence is a real necessity for businesses hoping to thrive, and those who've already been savvy... Read more

Categories: E-commerce, Online Marketing | Tags: online business

Secrets to cornering the market: Simplicity, authenticity and a point of difference

Written on 14 August, 2013 by Karen Lim-Sam

Innovative entrepreneurs are breaking the mould to craft multimillion-dollar businesses from their garage. While traditional business thinking still pits the startup as the underdog against those with massive marketing budgets, there is plenty of evidence to show that small business owners can disrupt big markets with fresh thinking and some... Read more

Categories: E-commerce, Online Marketing, Social Media | Tags: email marketing, social media

Seven tips for selling SSL certificates

Written on 12 August, 2013 by Sarah Cripps

SSL certificates are an important part of the security of the web and indispensable for e-commerce sites. Yet many customers don’t even know what a certificate is, let alone why they need it or how to get one. These seven tips will help you reach and educate your target market... Read more

Categories: E-commerce, Online Marketing, Reseller Guides | Tags: e-commerce, marketing, ssl

Taking advantage of comparison shopping engines

Written on 13 March, 2013 by Verity Meagher

If you’re an e-commerce merchant, comparison shopping engines (CSEs) can be a powerful catalyst for clicks, conversions and sales. Sites such as Google Shopping, Getprice and OzBargain can increase competitor visibility and brand recognition while also reaping rewards for SEO – benefits that translate to consumer loyalty and increased customer... Read more

Categories: E-commerce, Online Marketing | Tags: e-commerce, online business, online marketing, seo

Start-ups: Idea to company (Part 2)

Written on 01 February, 2013 by Mark Galea

One thing that I have learned is that you need to understand which stage your product is on the awareness ladder. Once you have this understanding you will have a greater Idea of how your solution or product fits into it. For most people starting a new company with a... Read more

Categories: E-commerce, General Wholesale | Tags: business, e-commerce

E-commerce trends to watch out for In 2013

Written on 25 January, 2013 by Uyen Vu

It’s no secret that shifts in customer behaviour send shockwaves through the e-commerce world as business owners adapt to the tide of shopper demand. Here are a few of the online retail trends set to rock 2013. Personalisation hits the mainstream Personalisation might have previously been the domain of the... Read more

Categories: E-commerce | Tags: e-commerce, online business

Lessons from 2012’s big data breaches

Written on 11 January, 2013 by Uyen Vu

In the last few years, the digital revolution has made it easier than ever for customers to shop online. The rise of e-commerce and the emergence of smartphones and near field communications (NFC) has made browsing and paying for products and services a fast, painless affair. Unfortunately, this new convenience... Read more

Categories: E-commerce, Hosting | Tags: business, linkedin, resell, security, web hosting