5 ways to get more sign-ups to your email newsletter

Written on 12 September, 2016 by James Baylis

We spend hours each day on email - both in our personal lives and our professional lives. Aside from communicating with our friends and our coworkers, email is a powerful tool for businesses. It helps you keep in touch with your customers, win new customers, and warm leads. It's proven... Read more

Categories: General Wholesale, Online Marketing | Tags: content, email, online business, online marketing

Why your website needs a content audit

Written on 08 February, 2016 by James Baylis

Give your website the attention it needs to thrive by scheduling regular content audits. Perfect for assessing how well your website is currently performing and great for identifying areas for improvement, a content audit should be part of your annual site-maintenance strategy. How will a content audit help? An audit... Read more

Categories: Online Marketing | Tags: content

The generation game: Is your content marketing targeting the right generation?

Written on 10 September, 2015 by Lisa Shannahan

Different generations tend to see things a little differently – and online content is no exception. Make sure your content hits the right demographic with a little insight into the ways various age groups read online. Influencer marketing company BuzzStream and content marketing agency Fractl recently joined forces to survey over... Read more

Categories: Online Marketing | Tags: content, customers, online business, online marketing, social media

Five tips for finding the right web copywriter for your business

Written on 30 July, 2015 by Emily Rice

Although web design trends are constantly evolving, one element of a website that must remain consistent and of high quality is its content. Finding a good copywriter can help you sell your products and improve customer conversions. Don’t be daunted by the list of freelancers available online – follow our... Read more

Categories: General Wholesale, Web Design | Tags: content, online business

What you need to know about developing an app

Written on 23 July, 2015 by Emily Rice

Did you wake up in the middle of the night with a genius app idea for your business, but had no idea where to start or whether it’d be worthwhile? Mobile today means more than just a responsive website, and that app could make the difference to your marketing plan.... Read more

Categories: General Wholesale | Tags: apps, content, e-commerce

Three of the best content-curation tools

Written on 09 June, 2015 by Emily Rice

A steady supply of quality content is an excellent way to draw traffic to your site and boost your brand profile, but many businesses simply don't have the time or budget to create relevant, exciting content on a regular basis.Content curation is an ideal solution. Allowing you to integrate curated... Read more

Categories: General Wholesale | Tags: content, online business

Bring your content marketing to life with visuals

Written on 10 March, 2015 by Evelyn Elsted

The maxim “content is king” has never been truer, but it might be time to rethink what kind of content you include in your marketing strategy. There will always be a time and a place for well-written text, but with online audiences constantly demanding new ways of looking at things,... Read more

Categories: General Wholesale | Tags: blog, content, content marketing, e-commerce, marketing, online business, online marketing

Five essential IT skills for your CV

Written on 04 September, 2014 by Verity Meagher

If your CV doesn't reflect your abilities, no one is going to give it a second glance – no matter how good you are at what you do. Be sure your CV is set to impress by brushing up on the IT skills that are in huge demand. 1. Mobile... Read more

Categories: General Wholesale | Tags: business, content

Video content: A valuable addition to your website

Written on 16 May, 2014 by Evelyn Elsted

As an increasingly watched, shared and valued online medium, video offers some great opportunities for your business. Whether you have useful product information, fun facts about your industry or simply something interesting to say, you can utilise video to boost your website's pulling power. The SEO factor Videos are typically... Read more

Categories: Online Marketing | Tags: content, seo

Intellectual property in a digital world

Written on 27 May, 2013 by Verity Meagher

When it comes to the digital age, we are well aware that content is king. Unfortunately, this often calls for a dizzying pace of content production that doesn’t leave much time for intellectual property. In the online world, your command of intellectual property etiquette can affect your credibility and impact... Read more

Categories: General Wholesale | Tags: content