email marketing

3 eCommerce email tips to increase conversions

Written on 04 April, 2016 by TPP Wholesale

Email marketing has been regarded as the second best marketing channel for ROI, and in today's article we are going to explore three simple changes you can make to your email marketing to help increase your conversion rate. 1. Sell in your welcome email Did you know that the welcome... Read more

Categories: General Wholesale | Tags: email marketing

Make email marketing mobile-friendly

Written on 31 January, 2014 by TPP Wholesale

According to research from email analytics company Litmus, 61%* of webmail users open their emails on a mobile device – so if you're not already catering to their needs, you're in danger of missing out. 1. Responsive email design Avoid the ugly email designs and broken interfaces that often plague... Read more

Categories: Online Marketing | Tags: email marketing, mobile marketing

Three ways to build a marketing database

Written on 21 August, 2013 by TPP Wholesale

Your marketing database is an extremely valuable thing – if you build it the right way it will raise the overall value of your business, bring in revenue and assist you with growing your company. But for many online and small business owners, building it from scratch can be a... Read more

Categories: Online Marketing | Tags: business, email marketing, marketing

Secrets to cornering the market: Simplicity, authenticity and a point of difference

Written on 14 August, 2013 by TPP Wholesale

Innovative entrepreneurs are breaking the mould to craft multimillion-dollar businesses from their garage. While traditional business thinking still pits the startup as the underdog against those with massive marketing budgets, there is plenty of evidence to show that small business owners can disrupt big markets with fresh thinking and some... Read more

Categories: E-commerce, Online Marketing, Social Media | Tags: email marketing, social media

3 tips for your e-commerce website - convert visitors to customers

Written on 04 May, 2012 by TPP Wholesale

At TPP Wholesale we are here to help our partners which will in turn help their clients become more successful online – we aim to provide products and services that make the online experience painless. But obviously providing the tools to get online doesn’t guarantee your business will be successful... Read more

Categories: E-commerce | Tags: content, e-commerce, email marketing, social media

Top ten content ideas for email marketing

Written on 28 February, 2012 by TPP Wholesale

Email marketing can prove to be a minefield of confusion, what with analytics, timings and distribution lists. That said the most important factor that you need to consider is content. Content is what will ultimately determine whether or not your campaigns are a success and selecting the most valuable content... Read more

Categories: Online Marketing | Tags: content, email marketing, online marketing